Rúna Magnúsdóttir Headshot
Report a problem with this profile
[email protected]

Rúna Magnúsdóttir    

Award-Winning Ambassador for The New Paradigm for Gender Equity; Author of "Branding Your X-factor"

Rúna Magnúsdóttir is the Ambassador for The New Paradigm Gender Equity Manifesto, a leadership coach and mentor, founder and CEO of The Change Makers, co-creator of #NoMoreBoxes The Transformational Movement, the Antidote to Division and Black and White Thinking.

She is an inspirational international speaker, strategist and author, born, raised and living in Iceland.

She is known for her humor and a keen sense and insight into human behavior. Magnúsdóttir is known for her ability to create an open space for different conversations in a way that participants feel safe and available to explore their unconscious biases, their underlying programs that control 90-95% of human actions and black and white thinking.

Magnúsdóttir played a leading role in Iceland’s National Assembly of 2009, where the nation’s leaders collectively worked together to reinvigorate the country following its economic crash. The group tapped into the values and future vision of the island nation and transformed Iceland’s economy by branding their uniqueness, or their X-factor, as Magnúsdóttir calls it. This work became the cornerstone for her personal branding coaching and consulting business.

She is the author of the book and program; "Branding Your X-factor" and co-author of "The Story of Boxes: The Good, The Bad and The Ugly." - and the creator of "The Game of Boxes," the game that expands, challenges and helps humanity to break free from their social conditioning.

She has received several international awards for her work, including;
The International WICCI Award 2022 by the Women Economic Forum, TIAW The 100 World of Difference Award 2009, The Leadership Award from The Network for Transformational Leaders 2019, and The EU-WIIN 2011 Awards for Capacity Building, to name a few.

Magnúsdóttir currently dedicates her work to guiding, mentoring and coaching thought-leaders and other change-makers worldwide, becoming the change they want to see in their world.

Speech Topics


Becoming Better, Bolder & Brighter as The Leading Light in Your Industry Personal Branding for Leaders

Knowing your X-factor holds the key to building and sustaining your career as a business person, a leader, or an entrepreneur.

The world is changing at the speed of light as we are heading fast into the 4th industrial revolution. How do you sustain your success as a business leader and entrepreneur? Become better, bolder and brighter as the leading light in your industry.

In this talk, Rúna shares what she learned from being one of the leaders in Iceland’s first National Assembly following the economic crisis of 2008 and how that roadmap can help you as an individual to move from crash to crash.

Key takeaway: - The 5-Step Personal Branding X-Factor Module

  • Implementing 4-simple steps into your daily routine

  • The biggest secret in branding yourself

The New Paradigm for Gender Equality

In this inspirational and insightful talk, Rúna talks about the consequences of gender stereotyping. This social construct is constantly holding all genders back from feeling safe to be fully authentic and show up as the highest version of themselves.

The audience gets the rare opportunity to;

  • Be challenged in what they believed to be accurate.
  • Explore one of the central problems with our current thinking on gender.
  • See themselves and a new and liberating light.
  • Learn a practical 4-Step Formula to Liberation, Flow and Prosperity.
  • Become part of the Co-Creation of a New Paradigm for Gender Equality.

Related Speakers View all


More like Rúna