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Shawn R. Nason    

Chief Experience & Innovation Officer at PatientPoint; Top LinkedIn Voice, Cancer Survivor, Neurodiversity Advocate & Champion

Shawn R. Nason believes the only way to build a sustainable and thriving business is to put people FIRST.

As an Experience Evangelist and Experience Ecosystem™ designer, Nason unapologetically challenges leaders to blow up outdated, siloed systems and rebuild them with an aligned, human-first approach. This includes aligning customer and employee experience with a healthy dose of leadership development, cultural transformation, and marketplace awareness. In 2023, Nason was named one of the Top 30 CX Influencers to follow and Top LinkedIn Voice.

After spending time as the chief experience and transformation officer for Healthways, the chief innovation officer at Xavier University, and six years as an Imagineer for The Walt Disney Company and Disney Cruise Line, Nason launched MOFI, a boutique experience design firm, in 2016. Recently, he served as the Interim-CEO of OFFOR Health, a in-office anesthesia company who reimagines outdated healthcare models to accelerate access to care. And now, he is the founder of the Nason Group and Chief Experience & Innovation Officer at PatientPoint.

As a neurodiverse Native American and parent of two neurodiverse children, Nason wants to build a world that's filled with heart-centered, people-first design where all voices are honored.

Nason's an in-demand speaker and coach, the author of two books, "Kiss Your Dragons: Radical Relationships, Bold Heartsets & Changing the World" and "The Power of YES! in Innovation," and the host of "The Combustion Chronicles" podcast.

Speech Topics


I’m a CXO Posing as a CEO (But Please Don’t Tell Anyone)

As the experience landscape continues to shift from customer service departments into a focus on chief experience officers and human experience officers, it’s time to start paying attention to the next big step: CXOs moving into CEO roles, bringing their human-obsessed, people-centric mindsets and experiences with them. What happens when the leader of the company puts people first? It’s nothing less than a people-first revolution where revenues soar, employee engagement skyrockets and customers recommend you to their friends so often that it’s silly to even ask them about it.

Igniting an Experience Revolution by Giving a Sh*t about People

Take a deep dive into the radical transformation that happens when you invest in culture and put people above profits.

Don’t Be a Stupid Driver . . . or Business Leader

By spending too much time in the rearview mirror, too many companies with well-meaning leaders are tackling current problems with an out-of-date, all-too-traditional business-first solutions. Or, worse yet, they’re so busy putting out fires inside the car that they’ve convinced themselves that they’re doing the best they can. The result? A whole bunch of frustrated customers and employees. Instead of making up excuses and settling for the status quo, it’s time to reimagine relationships, put people first, and focus on the open road that can only be seen through the windshield.

The 1990's Called: They Want Their CX Playbook Back

If you get the human experience right, you will get the numbers you need. Moving from experience management or checking the box, to experience as a strategy.

Blown-Up Silos, Maverick Mindsets, and Experience Ecosystems

Businesses are more than org charts, strategy documents, and mission statements. They’re living, breathing ecosystems filled with people, and, let’s be honest when people are involved, things can get messy.

Instead of normalizing the messiness and frustrations, it’s time to rethink our approach, reimagine our relationships, and redesign our experiences all while doubling down on putting humans in the middle of everything we do. The result? A stronger organization whose people are able to make a profitable, sustainable impact on the world.

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