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Sim Shagaya is a Nigerian media and technology entrepreneur. He is the founder and CEO of uLesson Education Limited - an app built to make education available to learners across Africa. He is the founder and former C.E.O of one of West Africa's largest electronic commerce website Konga.com and founder of E-Motion Advertising - a leading out-of-home media company acquired in 2019 by Loadstad Media. In 2014, he was named in Forbes' list of "10 Most Powerful Men in Africa."
Prior to the establishment of DealDey and Konga.com, Shagaya worked as a banker in South Africa under Rand Merchant Bank. He later moved to Nigeria where he became Google's head for Africa and went on to found a Lagos-based billboard advertising business called E-Motion in November 2005.
In August 2019, Shagaya was invited to and accepted to serve as a member of the Economic Advisory Council of the Executive Governor of his home town, Plateau State, Samuel Lalong. Shagaya was born in Nigeria where he served in the Nigerian Army after completing the Nigerian Military School. He completed most of his education in the US. He is a graduate of George Washington University and Dartmouth College, he also holds an MBA certificate after graduating from Harvard Business School in the early 2000s.
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