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Soraya Salti  

Senior Vice President of Middle East/North Africa for Junior Achievement Worldwide, INJAZ Al-Arab.

In the Arab region 60% of the entire population is 20 years old or younger. These youth want to contribute to building more stable, prosperous and peaceful societies, however unemployment rates for them are the highest in the world and still rising in many cases. The average unemployment rate for Arab states is nearly 25% according to UN data, and as high as 40% in some countries. Amid a broad spectrum of reform efforts aimed at better governance, perhaps the most important and urgent issue is the need to offer youth opportunities to share in shaping social, economic and political change. It is in this context that INJAZ al-Arab has laid the groundwork for providing those opportunities to create a vibrant, dynamic and entrepreneurial environment in the Arab region.

Innovation and Activities INJAZ al-Arab takes a hands-on approach to help young people understand the role of economics in their lives. It helps students gain insight into the complexities and rewards of entrepreneurship and business in today’s interdependent market economy.

Successful local business leaders from over 800 Middle East and North African (MENA) companies serve as classroom mentors to make economic concepts relevant, fuel entrepreneurship and challenge students to excel. INJAZ al-Arab is a member of Junior Achievement Worldwide, the world’s largest organization dedicated to educating students to become successful participants in the global economy.

Soraya Salti holds degrees in economics and accounting, and is a graduate of Northwestern University’s Kellogg Recanati International Executive MBA programme. She has applied renowned Harvard economist Michael Porter’s model for competitiveness in Jordan. In particular, her sights were set on transforming possibilities for Arab youth, encouraging young people to develop a passion for curiosity, innovation and entrepreneurship while nurturing a commitment to their own roots and respect for others. Salti received the Skoll Award for Social Entrepreneurship in 2009.

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