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Stefano Rosso  

The son of DIESEL's maverick founder and owner Renzo,

A native of Northeastern Italy, Stefano Rosso -- son of Diesel Founder, Renzo Rosso -- came to the United States after high school to continue his studies at the Fashion Institute of Technology in New York, where he received a B.A. in international trade and marketing.

He began his career outside the family company and gained experience with brands such as ZooYork, under the Mark Ecko Enterprises umbrella.

In 2005, Mr. Rosso returned to Italy to pursue an M.B.A. and join Diesel. He honed his skills working in various departments within the company, and in 2010 was named Head of Strategic Brand Alliances. In this role, Mr. Rosso is responsible for planning and developing brand collaborations across various categories including music and art. His recent projects include a Diesel capsule collection with Paris-based electronic artist Uffie and a limited-edition sneaker series with Adidas Originals.

Mr. Rosso is an avid soccer player and is President of the Bassano soccer team.

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