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Stephanie McMahon is WWE Chief Brand Officer, a publicly traded (NYSE: WWE) global media company. In this role, she is responsible for ensuring WWE’s global brand strength and growth across all lines of business. Stephanie oversees WWE’s Brand, Marketing, Creative Services, Community Relations and Pop Culture strategies as well as WWE’s Global Sales and Partnerships Division. She also occasionally plays a character on WWE programming.
Among her many contributions, Stephanie has been the driving force behind WWE’s Women’s Evolution, which has given female performers an equal share of the spotlight both in and out of the ring. Prior to being named Chief Brand Officer in 2013, Stephanie was Executive Vice President, Creative and was the first woman to lead WWE's Creative Writing, Digital Media, Talent Relations, Talent Brand Management and Live Events businesses.
Over the years, Stephanie has been recognized by Forbes in the publication’s annual World’s Most Influential CMO list, and in 2020 she was named the world’s most influential female CMO and earned the #2 position overall. Stephanie was named a Stuart Scott ENSPIRE Award Honoree at the 2017 ESPN Humanitarian Awards. Additionally, Adweek has included Stephanie in their list of the Most Powerful Women in Sports for the past five years and previously chose her as a 2019 Brand Genius honoree.
In 2014, Stephanie and her husband, Paul “Triple H” Levesque, established Connor’s Cure, a fund dedicated to fighting pediatric cancer. In partnership with The V Foundation and Children’s Hospital of Pittsburgh, Connor’s Cure has raised $3.5 million to date.
She is a Henry Crown Fellow within the Aspen Global Leadership Network at the Aspen Institute and also an Eisenhower Fellow. She is a member of the Board of Directors for WWE, The Ad Council, USO Metropolitan Washington and Children's Hospital of Pittsburgh Foundation.
Stephanie received her B.S. from Boston University in Communications and has been named a Distinguished Alumni by the School of Communications.
She is a mother of three daughters ages 15, 13 and 11.
Videos
Speech Topics
Pursuing Your Passion
WWE's Chief Brand Officer Stephanie McMahon grew up in the family business. Like her father, WWE Chairman & CEO, Vince McMahon, she has always had a passion for Sports & Entertainment and made it her goal to carry on the family business in a meaningful way. Stephanie will discuss the importance of finding what drives you and how if you pursue that, you will never work a day in your life.
Good Will = Good Brand
WWE has a 30+ year history of giving back to the community. Chief Brand Officer Stephanie McMahon will share the company's commitment to leveraging the power of its brand and platforms to help address important social issues worldwide. She will highlight WWE's approach to community outreach and discuss how having a strong corporate social responsibility strategy can have a positive impact on your brand.
Content Is King
WWE's Chief Brand Officer Stephanie McMahon will discuss how creating powerful content is key to building a loyal and passionate following. Each year, WWE produces more than 6,000 hours of programming in more than 170 countries, performs 320 live events with more than 150 talent, utilizes more than 300 social media accounts and posts more than 1,000 articles, 1,500 photo galleries and hundreds of hours of video content on WWE.com to engage its massive global audience across all of its platforms. From cable television and WWE Network to digital, social and mobile, McMahon will share WWE's content creation and distribution strategies that keep their millions of fans throughout the world coming back for more.
Balancing Act
Stephanie McMahon is WWE's Chief Brand Officer, responsible for leading WWE's efforts to further enhance its global brand reputation among key constituencies. She is a television personality traveling 52 weeks a year appearing on WWE's flagship program Monday Night Raw and she is a mom to three young daughters ages 8,6 and 4. How does she do it all? McMahon will discuss the importance of balancing each facet of her life, ensuring she give 100% to the task at hand.
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