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Product Talk is written by Teresa Torres. Torres is a product discovery coach who helps teams gain valuable insights from their customer interviews, run effective product experiments, and drive product outcomes that create value for their customers and their businesses. She teaches teams how to connect the dots between their research activities and their product decisions, inspiring confidence that they are on the right track. Recent clients include CarMax, Snagajob, Spotify, and Tesco.
Before becoming a coach, Torres spent the majority of her career leading product and design teams at early-stage internet companies. Most recently, Torres was VP of Products at AfterCollege, an Internet startup that helps college students find their first job. She was CEO of Affinity Circles, an online community provider for university alumni associations and a social recruiting service used by Fortune 500 companies. She also held product and design roles at Become.com and HighWire Press.
Torres has a BS in Symbolic Systems from Stanford University and an MS in Learning and Organizational Change from Northwestern University.
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The What & Why of Continuous Discovery
Many product teams are starting to adopt discovery best practices (e.g. interviewing customers, usability testing, experimenting). However, many of us are still stuck in a project world. We do research to kick off a project, we usability test right before we hand off to engineers, and our primary means for experimenting is a/b testing. These methods are better than nothing, but the best product teams are shifting from a project mindset to a continuous mindset. In this talk, we’ll explore the key differences between project-based discovery and continuous discovery and give your team a clear benchmark to aspire to.
• 30-45 minute virtual talk, followed by 15-30 minutes of Q&A
• The talk may be recorded and used internally. But may not be shared publicly.
Ask Me Anything with Teresa Torres
Let your team drive their own learning. Invite Teresa to host an “Ask Me Anything” session where your team can get their questions answered.
• This format is great for teams who have already read Continuous Discovery Habits and want to get their questions answered.
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