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As Executive Vice President, Communications for FOX Sports, Terri Hines serves as chief spokesperson and is responsible for providing strategic counsel and leading communication strategies across studio and live events for the #1 brand in live sports entertainment. A member of the senior leadership team since 2016, she leads campaigns that advance brand perception across all categories that includes tentpole sport moments, such as the FIFA World Cup, Super Bowl LI and LIV, and MLB World Series, among many others. A creative marketer and storyteller, she has over 20 years’ experience in brand marketing, global communications, digital media, corporate responsibility, entertainment and innovation across sports, fashion and automotive industries for some of the world’s leading brands, including Nissan, Nike, Jordan Brand and Converse. A featured speaker and lecturer, she has received numerous accolades for her work and served as a judge for several notable industry and scholarship awards.
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