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Theresa Bassett  

CEO of The Diamond Group

As CEO of The Diamond Group, Theresa Bassett gets to do what she loves best: grow companies. Originally from Royal Oak, Michigan, Bassett grew up in a family familiar with hard work, creativity, and a get-it-done attitude. After a decade of sales and marketing training in Fortune 500 in the new-home industry, she transferred her business development acumen and her passion for professional and personal development into her own coaching agency in 2006.

In 2012, Bassett was blessed to blend her family and business life in a new chapter, joining her husband as CEO in their small business marketing and advertising agency. They provide premium-level services and strategy with clean, modern design at a smart-budget/ROI-focused price point that grows with your business. Bassett now lives in Wilmington, NC, and enjoys coaching entrepreneurs and strategically helping scaling small businesses grow. Having created over $320M in sales personally, she helps entrepreneurs create double-digit growth with a proprietary system for sales and marketing.

Speech Topics

Sales and Marketing, Business Growth

Some of my game-changing business and career moves have come about because of dynamic speakers who have educated me and/or challenged me to think a bigger game about how I approach my business or life. My motivation is to offer that opportunity to someone else - to give back to the business community and contribute perspective and guidance - to cut just a bit of the dumb tax that we all pay in our leadership journeys.

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