Tim Williams is the founder of Ignition. As a recognized thought leader in marketing, he is a frequent speaker and presenter for industry associations, agency networks, universities, and business conferences both here and abroad. He is author of the book, "Take a Stand for Your Brand," ranked by Amazon as one of the top ten books on brand building. Tim’s newest book, "Positioning for Professionals" was recently published by John Wiley & Sons.

Based on his expertise in the area of building differentiated professional service brands, Tim has authored numerous articles in the business and marketing trade press and has been interviewed and quoted by such diverse newsgathering organizations as The New York Times, Wall Street Journal, The Economist, Bloomberg News, The Guardian, Toronto Globe & Mail, Japan’s Nikkei News, and other business publications ranging from Spain to Australia. He is also a frequent contributor to leading business publications including Advertising Age, Adweek, Communication Arts, Admap, and The Advertiser. He writes the blog Propulsion and is a frequent guest writer for other popular blogs focused on marketing and management.

Tim is also a Senior Fellow of the VeraSage Institute, a think tank devoted to revolutionizing the way professional service firms price and value their services. As an adviser in this area, Tim has worked with major agencies, agency holding companies, Fortune 500 companies, and national and international associations.

Before forming Ignition, Tim was president of nationally ranked R&R Partners (creators of the “What happens here, stays here” campaign for Las Vegas) and was co-founder of his own firm, Williams & Rockwood, now known as Richter 7.

The agencies under Tim’s leadership have earned recognition in top national and international competitions including The One Show, the Communications Arts Advertising and Design Annuals, the Clio Awards, the Cannes Film Festival, and the National Addy’s.

Tim launched his career in New York and Houston working at agencies including Ogilvy & Mather and Marsteller, and has led efforts for a variety of well-known brands such as Compaq, CBS, American Express, IBM, National Public Radio, Hummer, and Novell.

Marketing, Advertising, Branding, LinkedIn Influencer, Corporate Strategy, Leadership,