Reviews Write New Review
[email protected]
Tulin Erdem
New York University Stern School of Business as a Leonard N. Stern School Professor of Business and Professor of Marketing
Tulin Erdem joined New York University Stern School of Business as a Leonard N. Stern School Professor of Business and Professor of Marketing in July 2006.
Before joining Stern in 2006, Tulin Erdem has also been the E.T. Grether Professor of Business Administration and Marketing at the Haas School of Business, University of California at Berkeley, where she served also as the Associate Dean for Academic Affairs and the Marketing Group Chair, and the Ph.D. Director at the Haas School of Business.
Her research interests include advertising, brand management and equity, consumer choice, customer relationship management, decision-making under uncertainty, econometric modeling and pricing. She has published several papers in top field journals. She has received best paper awards, as well major research grants, including two major National Science Foundation grants. She served as an AE at Marketing Science, Journal of Consumer Research and Quantitative Marketing and Economics. She was the editor-in-chief of the Journal of Marketing Research (2009-2012). She is currently serving on the advisory council of Journal of Marketing Research and on the editorial boards of International Journal of Research in Marketing, Journal of the Academy of Marketing Science, Marketing Letters and Marketing Science.
Tulin Erdem also served as the President of INFORMS Marketing Society (ISMS).
Tulin Erdem has a BA (Bogazici University) and MA in Economics and Ph.D. in Business Administration (University of Alberta. Major: marketing; Minors: economics, statistics).
Related Speakers View all
Jonathan Trevor
Business Professor, Advisor & Author of "Re:Align: A...
|
|
KJ Miller
CEO & Co-Founder at Mented Cosmetics
|
|
David De Cremer
Behavioral Scientist, Professor of Management, Organ...
|
|
Francesca Cornelli
Dean at Northwestern University's Kellogg School of ...
|
|
Nik Bhatia
Founder of The Bitcoin Layer; Author of "Layered Mon...
|
|
Jerome De Henau
Senior Lecturer in Economics at the Open University
|
|
Patrick Luce
Economist & Adjunct Professor at the University of T...
|
|
Scott J. Van Pelt
Associate Director of the Wharton Graduate Communica...
|
|
Olaf Groth
Founder & CEO of Cambrian Futures, Business Professo...
|
|
Alex Lawrence, PhD
Weber State University Professor, Artificial Intelli...
|
|
Tessa Misiaszek
Professor at Hult International Business School, Ins...
|
|
Dr. Eli Joseph
Author, Freelance Writer, Faculty Instructor at Colu...
|
|
Joel A. Davis Brown
Chief Visionary Officer of Pneumos, Organizational D...
|
|
Paolo Taticchi
Professor of Strategy and Sustainability; Deputy Dir...
|
|
Franklin Parrish
Brand, Marketing & Content Strategist; Creative Dire...
|
|
Wendy Smith
Professor of Management at the Alfred Lerner College...
|
|
Mark Duggan
Trione Director of Stanford Institute for Economic P...
|
|
Mark Abdollahian
Chief Executive Officer at ACERTAS; Professor in Pol...
|
|
Joshua Dodds
DEI Professional & Professor
|
|
Mike Nabors
Emmy Award-Winning Broadcast Journalist; Business Pr...
|