Outdoor Voices Founder and Former CEO Tyler Haney was always an athlete, but stopped resonating with the neon/black/mesh apparel on the market and the harder, faster, stronger mentality that went with it. She realized that what inspired her to stay active was completely different – more balanced, fun, and freeing – than the pressure to perform that once fueled her competitive edge. While studying at Parsons School of Design, she became obsessed with technical fabrics and shortly after graduation set out to create a new category of activewear.

Outdoor Voices is an active lifestyle brand. They believe in freeing fitness from performance, and embrace activity with ease, humor, and delight. They feel that Doing Things – moving your body and having fun with friends – outlasts a win when it comes to inspiring sustainably active lives. Their mission is to get people out there and Doing Things together, to redefine recreation as part of everyday life.

Forbes, Forbes Top Lists, E-Commerce, Retail, Apparel, Fashion, Style & Beauty, Women Women in Leadership, Women in Society, Business & Economics, Business Growth, Business Communications, Business Trends,