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Ukonwa Ojo      

Former Chief Marketing Officer of Prime Video & Amazon Studios

Ukonwa Ojo is the Chief Marketing Officer, Prime Video & Amazon Studios, responsible for leading global brand and originals marketing. She joined Amazon in September 2020 and reports directly to Mike Hopkins, Senior Vice President, Prime Video & Amazon Studios.

Ojo was previously Chief Marketing Officer for M∙A∙C Cosmetics, where she oversaw brand positioning and increased M∙A∙C’s presence and appeal to a global consumer in growing markets around the world. She helped drive customer engagement strategies and delivered breakthrough product innovation in order to maximize consumer connection to the iconic brand.

Prior to that, she served as Chief Marketing Officer of Consumer Beauty at Coty, where she led P&L, brand development strategy, advertising, innovation, social/digital, design, and media planning/buying. Other positions include Senior Vice President at COVERGIRL, and brand and general management roles at Unilever, Reckitt Benckiser PLC, General Mills Corporation, and Meadwestvaco Corporation.

Over the course of her career, Ojo has been recognized with over 50 awards and honors, including Business Insider’s list of “25 Most Innovative CMOs,” World Federation of Advertisers’ Global “Marketer of the Year,” WWD “Brand Builder of the Year,” Ebony magazine “Power 100,” Financial Times “Top 100 List of Minority Executives” for three consecutive years, and Fast Company’s “Top 100 list of Most Creative People in Business,” among others. She is a Henry Crown Fellow at the Aspen Institute and a Member of the Executive Leadership Council.

Ojo is a graduate of the Kenan-Flagler Business School at the University of North Carolina and holds an MBA from the Kellogg School of Management at Northwestern University.

News


Amazon's Ukonwa Ojo on Entertainment Marketing in the Pandemic ...
Apr 23, 2021 ... “People just wanted an escape from all the traumatic issues that were happening in the world,” said Ukonwa Ojo, chief marketing officer at Amazon Studios ...
Amazon's Ukonwa Ojo on Culture, Creators and the Childlike Magic ...
Feb 25, 2021 ... Beginning her career in finance, Ukonwa quickly realized that her creative side was yearning to come out so she decided to pursue a different path—which led to ...
Ukonwa Ojo Named CMO for Amazon Studios, Prime Video - Variety
Sep 9, 2020 ... Marketing veteran Ukonwa Ojo has been named CMO of Amazon's Prime Video and Amazon Studios, joining the ecommerce giant's entertainment division from the ...

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