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Unreasonable Hospitality Workshop    

Immersive Program Focusing on Leadership, Teambuilding & Motivation

The Unreasonable Hospitality Workshop is an immersive, day-long program, that provides an in-depth perspective on the framework and principles of Unreasonable Hospitality through a mix of education, exercises, and experience design sessions.

Led by Will Guidara’s team, Billy Peelle and Lindsey Peckham, it is designed to set up your team for success in consistently embodying the principles of Unreasonable Hospitality – internally with the company’s culture, and externally in the experiences you are collectively delivering to your guests. The Workshop is filled with practical applications of the lessons in the book and leaves your team equipped with a list of specific, actionable ideas to bring to life.

A graduate of the University of Pennsylvania, Billy Peelle began his career at The Ritz-Carlton and Danny Meyer's Union Square Hospitality Group before joining the team at Eleven Madison Park, where he served as General Manager when the restaurant was named #1 in the world. He went on to assume the role of Director of Operations for Make it Nice, and opened restaurants in New York City, Los Angeles, Las Vegas, and London.

A graduate of New York University, Lindsey Peckham worked in some of New York's great restaurants (Minetta Tavern, estela, and more) before joining the team at Eleven Madison Park. She ultimately served as Director of Guest Relations at the restaurant, bringing a specialized focus on team building and customer service.

Speech Topics


Session 1 – Building Your Team

Billy and Lindsey focus on the following themes and exercises. Themes: – Hire the Right Person, not the Best Person – Normalizing Feedback – The Transformational Power of a Daily Huddle Exercises: – The Nobility of Service: Articulating your WHY – The Oxygen Mask – What Fills Your Gas Tank

Session 2 – Pursuing Connection

Billy and Lindsey focus on the following themes and exercises. Themes: – Earning Informality – Athletic Hospitality – Adversity is a Terrible Thing to Waste Exercises: – Proactive Rules Audit – Intention and Creativity in Pursuit of Relationships: Praise Circle

Session 3 – Creating Magic

Billy and Lindsey focus on the following themes and exercises to end the day on a high note. Themes: – Interrogating the Customer Journey – Dreamweaving – Systematizing Improvisation Exercises: – Customer Journey Mapping & Design – Pattern Recognition of Reoccurring Moments – Building a Hospitality Toolkit

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