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Vic Strecher, Ph.D. MSP    

Founder of JOOL Health Inc.; Professor at the University of Michigan’s School of Public Health and Director for Innovation & Social Entrepreneurship

Vic Strecher PhD MPH is a professor at the University of Michigan’s School of Public Health and Director for Innovation and Social Entrepreneurship. For over two decades Vic Strecher has been a leader and visionary in the fields of health and well-being, creating new solutions that operate at the intersection of the science of behavior change and advanced technology.

A noted researcher and successful entrepreneur, Vic has cultivated a passion for connecting academic research to practical applications. In 1998, Vic created Health Media pioneering Web-based “digital health coaching.” The company set a new benchmark for scalable, lifestyle and condition management program delivery. Health Media was acquired by Johnson & Johnson in 2008.

Dr. Strecher and the organizations he founded—the University of Michigan Center for Health Communications Research and HealthMedia, Inc.—have won numerous national and international awards, including the Secretary of Health and Human Services Award for Innovations in Health Promotion and Disease Prevention, two Smithsonian Awards, four International Health and Medical Media Awards (the “Freddie”), the International Film Festival Silver Screen Award, Health Evolution Partners Innovations in Healthcare Award, two eHealthcare Leadership Awards, and the National Business Coalition on Health’s Mercury Award. In 2010, Dr. Strecher won the University of Michigan’s Distinguished Innovator Award and his School of Public Health’s Award for Translating Research into Practice. In 2014, he won the Elizabeth Fries Health Education Award.

In late 2014, Vic founded JOOL Health Inc. as a major paradigm shift in how individuals engage in the pursuit of well-being while offering organizations a more insightful means to support positive, healthy change. Vic and his work have recently appeared in the Wall Street Journal, the Los Angeles Times, WIRED, the Chicago Tribute, and at TEDMED and TEDX events. He lives in Ann Arbor, Michigan with his wife Jeri.

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