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- #8 in Consumer Goods
- #9 in Consumer Behavior
- #10 in Consumer Psychology
- #23 in Organizational Behavior
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Walter A. Friedman
Lecturer of Business Administration Director, Business History Initiative
Walter A. Friedman is Director of the Business History Initiative. He also edits Business History Review and is a Research Fellow. He specializes in business, labor, and economic history. His book, Birth of a Salesman: The Transformation of Selling in America (Harvard, 2004), traced the history of selling from the days of peddlers and traveling drummers to the development of modern, professional sales forces. He is currently writing a history of economic forecasting agencies in the United States. He was formerly a Newcomen Post-Doctoral Fellow in Business History and a Trustee of the Business History Conference.
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