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Warren Berger        

Innovation Expert and Best-Selling Author of "A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas"

Innovation expert, best-selling author, and business journalist Warren Berger shows how innovators and dynamic companies can harness the power of questioning to spark fresh thinking and breakthrough ideas. An expert on design thinking and innovation, he has studied hundreds of the world’s leading innovators, red-hot start-ups, designers, and creative thinkers to analyze how they ask game-changing questions, solve problems, and create new possibilities. What he found was that the most creative, successful people tend to be expert questioners—raising questions no one else is asking and finding the answers everyone else is seeking.

Berger believes that questioning leads to innovation, can help you be more successful in your career, and can spark change in our businesses and lives. He goes inside businesses like Google, Netflix, IDEO, and Airbnb to show how questioning is baked into their organizational DNA and shares inspiring stories of artists, teachers, entrepreneurs, basement tinkerers, and social activists who changed their lives and the world around them—by starting with a “beautiful question.”

Best-Selling Author. Warren Berger is a longtime journalist of the New York Times, Wired, Fast Company, Harvard Business Review, GQ, and Reader’s Digest, and the best-selling author of six books, including his latest, A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas.

Speech Topics


How ‘Beautiful Questions’ Lead to Game-Changing Innovation

In this presentation, Warren shares inspiring stories that reveal how some of today’s hottest startups and biggest product breakthroughs began with people asking bold, powerful, ‘beautiful’ questions. What can the rest of us learn from these surprising stories? Warren shares critical insights and lessons from these examples, and distills it all down to a set of practical tips and takeaways on the art of innovative questioning. This talk will provide the tools to enable any business leader, manager or entrepreneur to formulate the kinds of questions that can spark ideas, identify new opportunities, or help improve existing methods and processes.

Among the Points Covered:

The “Why/What if/How” cycle of innovative questioning How to ‘step back’ and see your company/customers/industry with a fresh eye—so that you can question your own assumptions and habitual ways How to know if you’re asking the “right” questions that can lead to better results How to improve your questions and make them more actionable How to engage in “collaborative inquiry,” so that teams (or the entire organization) can work together to ask beautiful questions that lead to breakthrough answers.

“Leading with Questions:” How True Leaders Inquire as a Means to Inspire

What do today’s most creative, successful business leaders have in common? According to research shared in this presentation, today’s top leaders are invariably great questioners. By asking the right questions, they are able to help their organizations anticipate change and move in new directions. But it isn’t easy for leaders to embrace questioning (traditionally, leaders have been expected to “have the answers”). In this presentation, geared specifically to those in leadership or mid-to-senior management roles, Warren talks about the evolution of the new “questioning leader” in these times of greater complexity and uncertainty. He shows how great leaders are able to find the best questions to ask—and how they can inspire those around them to question more and better.

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