Will Wright, an American video game designer, is best known as the co-founder of the game development company Maxis and for his pioneering work in designing renowned games like SimCity and The Sims series. His career took off with the success of SimCity, a game that brought innovative gameplay and complex adaptive systems to the fore. Wright's approach to game design, influenced by his background in architecture and mechanical engineering, has earned him numerous accolades, including the BAFTA Fellowship, and recognition in several computer magazines.

Over the years, Wright's contributions to the gaming industry have been significant and varied. After leaving Electronic Arts, he embarked on a new journey by running the Stupid Fun Club Camp, an entertainment think tank. Wright has consistently demonstrated his ability to adapt and innovate, with his most recent work being the game Spore, released in 2008. His interest in complex adaptive systems and belief in the educational potential of simulations have been defining aspects of his design process.

Wright's influence extends beyond the realm of gaming. He has served on the board of directors of Linden Lab, the creators of Second Life, and is a member of the board of trustees of the X Prize Foundation. He has also made notable contributions to television, notably producing a show called Bar Karma for Current TV in 2010. Despite his departure from the video game industry, Wright continues to contribute to the field of human-computer interaction and has shared his insights on game design and technology at various events and conferences.

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