Sasha Wallinger is a Chief Marketing Officer, Web3 Strategist, and Founder, who has led marketing communications strategies and influenced pop culture trends combining fashion, sustainability, and technology for over a decade. A curator and futurist, she has connected physical, digital, and virtual experiences at world-class brands and agencies including Nike Jordan Brand, H&M, SOREL and HAVAS Digital.

Wallinger's Web3 journey began in 2015, when founding Blockchain Style Lab, to use blockchain data to inform design and transparency, and build community in the wearable fashion space. This evolved to launching NFT, gaming and XR and AI solutions for heritage brands who are entering the Web 2.5 space. Having pioneered brand, communications and marketing collaborations across a variety of industries, she draws inspiration from pop culture trends, GenZ and GenAlpha behaviors to inform the impact of community to bridge the digital to physical divide.

Wallinger is an in-demand speaker who has been invited to speak globally at CES, NYFW, SXSW, Sundance Film Festival, Economist Impact, Web Summit and Women in Tech, among others. She also reports on the ways emerging technology is colliding with brands as they connect with audiences for Forbes’ CMO Network.

Technology, Marketing, Blockchain, Artificial Intelligence, Metaverse Futurism, Fashion, Business Growth, Female Leadership, Pop Culture,