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Nick Tarant    

Technology sales executive and marketing channel expert

Nick Tarant is a technology sales executive with marketing and communications experience across most major industry segments and messaging channels.

Tarant began his career at DDB Worldwide Communications producing television, radio, print and online banner advertising. After stints at the J. Walter Thompson Company and Ogilvy & Mather, in order to better understand product development, trade and distribution channel marketing, he went to Noble Communications where he was appointed vice president of client brands and new business. He has been General Manager of Caffeine Communications, a boutique public relations firm, and an executive team member of Saatchi & Saatchi's shopper marketing practice, and has produced event, social media, print and broadcast campaigns with the likes of McDonalds, Kraft Foods, Harley-Davidson, BP Amoco and Frito-Lay.

In 2007, Tarant launched a leadership consultancy with Steve Wymer after meeting when they were co-founders of the Florida-based American Student Government Association (ASGA), several years prior. A frequent keynote speaker and presenter at national conferences in throughout his late twenties and early thirties, he authored three books and several articles on management theory and practice. In 2009 Tarant & Wymer Holdings also produced a six-part online training module specific to branding in leadership, with Madison-based Magna Publishers.

In 2011 Tarant joined start-up ad tech firm, Dotomi Inc., which was later acquired by ValueClick Inc, renamed Conversant, and then again acquired for $2.3 billion dollars by Alliance Data Systems in 2014. For the past several years he and some others from the original Dotomi broke off to join New York-based, Eyeview, where he is currently vice president of sales.

Tarant is a graduate of Ithaca Colleges Park School of Communications, where he was also RHA president, student body vice president and ultimately elected student body president by his peers. He lives with his wife and children in the Chicago suburb of Park Ridge.


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